The Safari Experts
guest profile

Our guest profile


We are commonly asked by our partners in Africa how it is that we seem to have a near monopoly on all the nice guests. We are not completely sure of the answer, but we guess it has something to do with the open, honest and hopefully unpatronising approach that we have always strived to present.

Our guests tend to be well-educated professional people, usually widely-travelled and independently-minded. They are the kind of people who appreciate the advantages of using an expert service such as ours, to take the hard labour and end up with an even better safari.

Guest originate 28% from North America, 26% Asia, 16% UK, 14% Europe, 7% Australasia, 7% South America, 2% Africa.

The age profile is unusually low for the safari world, with most guests ranging from 30 to 70, often accompanied by their children and occasionally by older relatives.

Group size is roughly 40% couples, 35% families, 20% larger groups, 5% singles.
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Lenny Franklin
Lenny Franklin, Senior Safari Consultant
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